Estonia Piano Company - Then & Now | izzit.org
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Estonia Piano Company - Then & Now

Format: Streaming
Length: 4.5
Grade Level: 4-12+
Closed Captioned

How making pianos for the Soviet Union differs from making them for the global market

Discussion Question:

How did the Estonia Piano Company adapt after freedom from the Soviet Union?

Related Video

Freedom's Sound

Under the communist rule of the Soviets, the Estonia Piano Company built pianos with no competition or incentive to improve. After Estonian independence, the company had to quickly adapt to high-quality competition. Its products now rival Steinway in quality—at about half the price.

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Business / Family & Consumer Science

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Europe

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Unintended Consequences

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